Thursday 29 December 2016

Learnings from a comeback run.

Technically this is my 2nd run at Incense Cards.  In 2014 I couldn't get the paper to burn.  I also didn't have a dedicated market. But now they're back.
   As I grimacingly handed the card over to some close family and friends I immedietly realised that I needed to be more prescriptive of what the card is actually supposed to do for the receiver.  The font has also changed.  The Serif font gives it a more refined quality.  Which is subtle, but in the personal connection game is important.  More updates to come.